The second step is to focus on your goal. Have a purpose in mind and include a call to action with a phone number, website, email, or QR code.
Build Trade Show Traffic
Generate New Customers
Improve Customer Relations
Launch a New Product or Service
Promote Loyalty or Show Pride
Motivate or Reward Performance
Staying Power: 88% of those surveyed by PPAI, can recall the advertiser from a promotional solution.
*Sources: Promotional Products Association International and promotionalproductswork.org